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Archive for January, 2009

Questions often asked of a search engine optimisation company

Friday, January 23rd, 2009

As a company we are often asked the same questions about our SEO services, we are more than happy to give frank and honest answers and if you are considering using a SEO company for any work I would suggest you prepare some questions of your own, there is also a good article on how to find a search engine optimisation company.

 

Well here are the answers to some of the more common questions we get, my contact details are to the right of this text so if you have any questions please let me know.

 

After we have agreed to work together how long would it take before we are list on the front page of search engines (especially Google)

 

 

This is a difficult question to answer accurately, but you should be looking at between 3 6 months this could change depending on your competition and the age or design of your site and obviously how competitive the keywords are you need to focus on.

 

 

Is it an ongoing process or a one off ‘job’?

 

 

This is going to be an ongoing process, the first part of the process it getting you into the positions you want, the next is keeping you there and the third is repeating the process for more terms, so you get the most from your market.

 

 

If it’s ongoing what is the term of the contract?

 

 

The contract is open ended as we look to grow the site as the business grows, if you wish to cancel at any point then it is just 3 month notice, this is because we will often work more than the allotted number of hours a month, but we do not go more than the equivalent of 3 months over your hours.

 

 

As this is literally a results driven process – do we have to pay if you don’t achieve the required results?

 

 

I am sorry but it is difficult to enter into this sort of agreement, there are a number of things that you as the site owner will need to do to ensure the site does well in the search engines, and we have no control over our recommendations being put into action.

 

Also it is very easy for SEO companies to get a site to the top of the search engines very quickly, they then take the payment and when the search engines ban the site a few month later they are long gone.

 

We guarantee our results by only charging a monthly fee, if you are not happy you can walk away but it is in our interest to keep you as a client.

 

I hope this answers your questions I have been honest in my assessments and have only discussed time-scales I feel are realistic.

 

If you have any other questions or need anything clarifying let me know, my contact details are at the side of this page.

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Why Cravenplan – for web design Salisbury or Search engine optimisation Salisbury?

Friday, January 23rd, 2009

Why Cravenplan – for web design Salisbury or Search engine optimisation Salisbury?

 

We are a small, 3 person SEO team you are not a customer code to us you are a partner that we look to build a long term relationship with.

 

Dedicated to Search Engine Optimisation – we do not get involved with design or coding of a site, although we have other members of the team that can be brought in for that, all we do is SEO and we do not out source any of our work it is all done in house.

 

Ethical techniques – Our SEO techniques are ethical we work within the search engines guidelines and produce results that stay in the top positions rather than playing fast and loose and risking you getting banned from the search engines.

 

Experience – As a company we have been in the web design, building and hosting business for 12 years, I have personally been involved with SEO and on-line marketing for over 7 years and the other members of the team for 2 3 years each.

 

Local search We know how to get results for local search, so companies in a particular geographic area can benefit from local visitors this is why you can find us for search engine optimisation Salisbury and also web design Salisbury.

 

Regular reports Once a month we produce a report for you on your progress in the search engines.

 

No long term contract We do not tie you in to long term contracts, our work is on-going but if you wish to cancel our services we ask for just 3 months notice.

 

HCI advice More than just SEO work we are also able to give advice on Human Computer Interaction (HCI) this will help you get more enquires from your site.

 

Flexible hours We will make a recommendation as to the number of hours a month you will need on your site to achieve your goals but the decision on the number of hours you choose is yours.

 

Proven track record We can show you numerous sites that we work on that have great positions in the search engines and also supply you with contact details of companies who will give us references and recommend us.

 

We care It sounds a bit corny but we do, our attitude is that if your business is doing well you will spend more with us, and that is why we go the extra mile to ensure your site is a success.

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Sell your home with out using an estate agent

Thursday, January 22nd, 2009

Can you sell your home with out using an estate agent?

 

Yes it is possible and one of the first problems to overcome is how do people find out that your house is for sale if you do not use an estate agent to advertise it, well luckily the little house company has the answer.

 

The Little House Company is an online direct advertising service for private property sellers (selling homes without an estate agent).

 

Reaching the largest online audience of buyers in the UK in the most cost effective way, homeowners can sell their homes direct and save £ 000′s in agents commission.

 

The Little House Company’s customers get, in a single fixed price package, advertising on a huge network of over 500 sites and services including two of the UK’s leading property portals: FISH4 and Homes & Property – part of the Daily Mail group’s property channel.

 

The website design automatically optimises the presentation of your property advertising and its exposure on the mainstream services, to ensure the property seller and those looking to buy are most likely to find each other.

 

The website needed a database that allowed users to add the details of their property to the Little House companies website.

 

Cravenplan web design Salisbury

 

 

To achieve this the little house company turned to Cravenplan to design and build their website, this included bespoke programming and hosting of the finished site, as well as ongoing Search Engine Optimisation (SEO).

Search Engine Optimisation (SEO)

 

 

The Search Engine Optimisation was a challenge as the housing market is extremely competitive; the challenges were to educate the public to the fact that they were able to sell their home without an estate agent and to attract buyers of properties to the site.

 

Using PPC

 

 

Using Pay Per Click Cravenplan has been able to attract new visitors to the site and encourage more people to sell their homes themselves.

 

More than 1 million visitors

 

 

Cravenplan have had outstanding success with ranking The Little House Company in the organic search engine listings the Search Engine Optimisation team have the site ranking at number 1 for phrases such as “sell my house” and many other related terms this in turn drove more than 1,000,000 visitors to the site in a single year.

 

400% increase in visitors

 

 

During the time that Cravenplan have been working on the Search Engine Optimisation of the site The Little Hose Company have seen a 400 % increase in visitors.

 

So what does the little house company say about Cravenplans online marketing efforts?

 

 

“It’s clear now, what I should have done was pay for maintenance when the site was launched rather than some of the money I wasted on Newspaper advertising. The last ten customers I have got all found my site through the search engines.”

 

Martin Charlick

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